You would perhaps think that making a film about the woman
who invented the Miracle Mop wouldn’t be a very good idea? Well, you’d be
right. However we didn’t know this before we saw the film ‘Joy’ with its stellar
cast, well respected director and hints of award nominations in the offing. So
perhaps they’d somehow woven a silk purse out of a sow’s ear (or whatever the saying
is)? Nope.
The film is based on the life of Joy Mangano, she of the
mop. It reunites the director and half the cast of the decent ‘Silver Linings
Playbook’. It also seems to reassemble almost the same dysfunctional family. Actually
this one takes dysfunctional up several notches. In this Joy (Jennifer Lawrence) has
to deal with a houseful of kids only some of which are children.
Always an inventor at heart Joy creates her mop and tries to
sell it on QVC. It’s initially a disaster when the salesman messes up his sales
pitch but the mop gets the blame. Then QVC head honcho Neil Walker (Bradley
Cooper) reluctantly allows Joy to promote the mop herself. Cue instant success.
Unfortunately Joy is being shafted by her parts supplier and
every sale of the mop is losing her money. Her unsympathetic dysfunctional (but
seemingly rich) family want the money they have lent her back and financial
ruin is just around the corner.
If the focus has been more on the financial shenanigans
behind this story then we might have been onto a more interesting film because
after an irritating ninety minutes that lead us to her bankruptcy, Joy tracks
down the gangster who is head of the parts company. In a brief two minute
meeting with a man we've never seen on screen before she hits him with a load of information
that we haven’t been party to and that we haven’t seen her collect but it is
such powerful stuff that it makes this man back down and give her all her money back. That should
have been the film. Unfortunately by then we no longer cared as we all just
wanted to get our coats and go home.
What we are left with is a film where both the plot and
script are very weak. If Lawrence is going to continue to complain that top
female actresses don’t get paid as much as top male actors then her first move
should be to get herself a new agent. Plus if she wants to be a feminist and
make a film about female empowerment, this isn’t it.
It turns out this was barely Mangano’s story anyway. The
real the Joy Mangano went to university and had a degree in business
administration. I hope they’ve apologised to her.
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